Many times, principals of new projects wonder why airdrops should be done for community members. Is it a tradition that must be upheld? Is it a means to an end? Or is it all an elaborate lie?
Of course, crypto airdrops are real; they aren’t a lie. However, while they aren’t necessarily a dogmatic tradition, it is quite important for community managers to organize occasional airdrops to maintain community engagement and reward loyal members.
What is A Crypto Airdrop?
A crypto airdrop is a promotional event that can either be used to create awareness for a new cryptocurrency project or reward loyal participants of an existing cryptocurrency project. Sometimes, airdrops require simple promotional tasks like Retweeting a tweet, following a social media account, or joining a community; generally, airdrop tasks are simple and can be completed within seconds.
Why is A Crypto Airdrop Important for My Community?
Occasionally rolling out rewards to your community members will see you experience a much higher engagement; typically, community members love rewards, and the prospects of getting one will always maintain a healthy level of engagement and help grow the community.
For example, last year, dYdX, a perpetual trading Decentralized Exchange, rolled out about $800 million to early users in airdrops. The protocol airdropped 75m dYdX tokens to early adopters and people who interacted with the protocol, each worth around $11 as of the time of distribution, totaling around $800m worth of tokens distributed.
In 2020, Uniswap also airdropped $750 million worth of UNI tokens to reward early users of the protocol for its success. Each User got around 400 UNI, which was around $1,200 at the time; interestingly, beneficiaries who held the airdropped tokens through the Bullrun in 2021 might have seen the initial $1,200 worth over $15,000.
Judging from the past successes of some protocols and how these airdrops have handsomely rewarded protocol participants, community members frequently look out for the prospects of Airdrops so as to benefit from supporting the community. As a result, subtly informing your community members about the prospects of a potential airdrop will increase community engagement, and your protocol/project could attain successful heights.
What is The Best Way To Create an Airdrop For My Community?
There are several ways to organize an airdrop in your community. For DeFi protocols like Uniswap and dYdX, all you need to do is to encourage users to interact with the protocol and complete trades over a certain threshold; hence, you could take snapshots of everyone who has interacted with the protocol and completed trades worth $200 (for example).
However, community airdrops aren’t limited to DeFi protocols that require a bit of blockchain experience. For newer protocols and crypto projects that deal with newbies and inexperienced crypto participants, you could use a simpler method.
For example, if you own a crypto project with an active Twitter, Telegram, and Discord community, you can utilize bots to automate your airdrops in a transparent, verifiable format. Notice the tweet below; it automatically distributes a random share of 20 XNO to the first 500 users who Retweet the post.
There are several other methods to organize community airdrops on these communities; you could make it entirely random, reward the most active community members, reward those who can immediately “grab it,” or community members who can type a certain keyword. There are no limits to setting up a customized community airdrop via the CCTIP bots.
All you need to do is:
- Create a CCTIP account for your project
- Send in some tokens for your airdrop
- Link your account to your socials (Telegram, Twitter, and/or Discord)
- Add the CCTIP bot to your Telegram and Discord groups (this step is not required for a Twitter community)
- Organize your airdrop and customize it as flexibly as you want. Check out airdrop instructions for Twitter, Discord, and Telegram.
The interesting part of this is that your community members do not need to create a CCTIP before participating in the airdrop; they can simply visit the CCTIP website anytime they like, login with their social media details (Twitter, Telegram, or Discord), and they will instantly access their airdropped tokens.
Also, the process is transparent; users needn’t worry about cheaters trying to “game” the system. Only participants who fulfill the airdrop requirements will be rewarded.
This Looks Promising; However, My Project’s Token Isn’t Listed on CCTIP
CCTIP has listed over 500 tokens for crypto interactions and transactions; however, if your intended token for the airdrop isn’t available on CCTIP, you can easily “apply for token listing” and get it listed within 2-3 days.
CCTIP Airdrop Game
If you want to spice up your airdrop with a bit of fun, then you can set up an airdrop game with the CCTIP app that allows your participants to have some fun while earning real rewards that can be cashed in on. Simply visit the CCTIP Airdrop Arena, select the game, set the number of tokens you intend to distribute, set the game’s difficulty and other parameters, and you’re good to go. Click here to see a video tutorial on creating and playing the CCTIP Airdrop hunting game. For more details, visit our help page.
Final Takeaway
Airdrops always help to facilitate growth and engagement in communities; if you ever thought they were unnecessary, you may want to rethink your stance. To easily create community rewards for both newbies and pros, CCTIP community airdrops are your best bet. The process is straightforward and transparent, and the distribution is instant.
Check out the CCTIP airdrop tools today! Automate your rewards and grow your community.
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